• Persuasion

    The Art of Persuasion


    You will enjoy this unit on persuasion because it will help you win people over to your ideas.State your opinion and back it up.

    During this unit you will learn the elements of a good persuasive argument,
    and write a persuasive essay on the topic of your choice.

     

    As with all formal essays, it should be:

    -Typed in 12-point, easy to read font, or neatly written in blue or black ink

    -Have indented paragraphs

    -Be an example of your very best work

    Criteria Evaluated

    4 Points - Clearly meets standard

    3 Points - Attempts to meet standard & is fairly successful

    2 Points - Makes effort to  meet standard but with little success

    1 Point - Does not achieve this standard

     

    Addresses the prompt

    4 points - Clearly addresses all parts of the writing task

    3 Points - Addresses all parts of the writing task.

    2 Points - Addresses only parts of the writing task.

    1 Point - Does not achieve standard

     

    Understanding of purpose and audience

    4 points - Demonstrates a clear understanding of purpose and audience

    3 points - Demonstrates a general understanding of purpose and audience

    2 Points - Demonstrates little understanding of purpose and audience

    1 Point - Demonstrates no understanding of purpose and audience

     

    Consistent point of view, focus, and organizational structure including effective use of transitions

    4 points - Maintains a consistent point of view, focus, and organizational structure, including effective use of transitions

    3 Points - Maintains a mostly consistent point of view, focus, and organizational structure, including effective use of some transitions

    2 Points - Maintains an inconsistent point of view, focus, and organizational structure, which may include ineffective or awkward use of some transitions

    1 Point - Lacks a point of view, focus, organizational, and transitions that unify important ideas.

     

     

    Clearly presented central idea with relevant facts, details, explanations

    4 points - Includes a clearly presented central idea with relevant facts, details, and/or explanations

    3 Points - Presents a central idea with mostly relevant facts, details, and/or explanations

    2 Points - Suggests a central idea with limited facts, details, and or explanations.

    1 Point - Lacks a central idea but may contain marginally related facts, details or explanations.

     

    Sentence structure

    4 points - Includes a variety of sentence types

    3 Points - Includes a variety of sentence types

    2 Points - Includes little variety in sentence types.

    1 Point - Includes no sentence variety

     

    English language conventions

    4 points - Contains few, if any, errors in the conventions of the English language (grammar, punctuation, capitalization, spelling._  These errors do not interfere with the reader’s understanding of the writing

    3 Points - Contains some errors in the conventions of the English language, but they do not interfere with the reader’s understanding of the writing.

    2 Points - Contains several errors in the  conventions of the English language that may interfere with the reader’s understanding of the writing.

    1 Point - Contains serious errors in the  conventions of the English language that do interfere with the reader’s understanding of the writing.

     

    Organization

    4 points - Provides a thoroughly developed argument

    3 Points - Provides an adequately developed argument

    2 Points - Provides a minimally developed argument

    1 Point - Lacks a developed argument

     

    Strategies

    4 points - Includes appropriate strategies effectivly

    3 Points - Includes appropriate strategies

    2 Points - Attempts to use strategies but with minimal effectiveness

    1 Point - Fails to use strategies.